MB-910 Describe Dynamics 365 Customer Insights Practice Question
A user wants to export a segment of high-value customers from Customer Insights to Dynamics 365 Marketing to send a campaign. What is the recommended way to do this?
⚠ Common exam trap
A common mix-up: candidates choose the CSV export (Option C) because it seems straightforward, but Microsoft explicitly recommends the connector for automated, reliable data synchronization in a Dynamics 365 ecosystem.
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
Use the Dynamics 365 Marketing connector
The Dynamics 365 Marketing connector is the recommended, native integration between Customer Insights and Dynamics 365 Marketing. It enables direct, real-time export of customer segments without manual steps, preserving data integrity and supporting automated campaign triggers. This built-in connector is the designed path for high-volume, low-latency segment sharing.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Use the Customer Insights API
Why it's wrong here
API requires custom development.
- ✓
Use the Dynamics 365 Marketing connector
Why this is correct
Built-in connector syncs segments automatically.
- ✗
Export the segment as a CSV file and import it
Why it's wrong here
Manual export is inefficient and not real-time.
- ✗
Use Power Automate to copy data
Why it's wrong here
Power Automate can work but not the recommended native method.
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