How do you handle a conflict between two product owners?
Trap 1: Choose one product owner to follow.
Unilaterally following one product owner silences the other, so their stakeholders' requirements go unrepresented and the underlying priority conflict persists. It is tempting because it restores a single direction quickly, which is the correct choice when one owner has clearly delegated authority for that product area.
Trap 2: Ask the team to decide between them.
Delegating the decision to the team pushes a product-priority conflict onto developers, who lack the authority to arbitrate competing business owners. It is tempting because teams self-organise on technical work, which is the correct choice when the disagreement concerns how to implement agreed backlog items.
Trap 3: Ignore the conflict.
Ignoring the disagreement leaves competing priorities unresolved, so the team keeps receiving conflicting direction and delivery stalls. It is tempting because deferring can let tempers cool, which is the correct choice only for trivial, self-resolving disagreements that do not affect backlog ordering.
- A
Choose one product owner to follow.
Why it fails: Unilaterally following one product owner silences the other, so their stakeholders' requirements go unrepresented and the underlying priority conflict persists. It is tempting because it restores a single direction quickly, which is the correct choice when one owner has clearly delegated authority for that product area.
- B
Ask the team to decide between them.
Why it fails: Delegating the decision to the team pushes a product-priority conflict onto developers, who lack the authority to arbitrate competing business owners. It is tempting because teams self-organise on technical work, which is the correct choice when the disagreement concerns how to implement agreed backlog items.
- C
Facilitate a discussion to align their product goals and resolve the conflict.
Facilitating discussion between the two Product Owners surfaces their conflicting goals and lets them align priorities collaboratively. This resolves the underlying disagreement rather than imposing a decision, satisfying the need to handle the conflict while preserving shared ownership of product direction.
- D
Ignore the conflict.
Why it fails: Ignoring the disagreement leaves competing priorities unresolved, so the team keeps receiving conflicting direction and delivery stalls. It is tempting because deferring can let tempers cool, which is the correct choice only for trivial, self-resolving disagreements that do not affect backlog ordering.