MB-910 Describe Dynamics 365 Customer Insights Practice Question
A multinational corporation uses Dynamics 365 Customer Insights - Journeys to send personalized email campaigns. They want to ensure that customers in the European Union receive only emails for which they have given explicit consent, as required by GDPR. Which feature should they configure to manage consent at the contact level and enforce it in journey segments?
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
Compliance profiles
Compliance profiles in Customer Insights - Journeys allow organizations to manage consent settings and enforce them in journey segments, ensuring that only contacts with explicit consent are included in email campaigns, as required by GDPR. Option B (Compliance profiles) is correct because it directly handles consent management and enforcement. Option A (Segment filters) can filter contacts but does not enforce consent compliance. Option C (Subscription center) manages subscription preferences, but it does not enforce explicit consent for GDPR. Option D (Data privacy search) is used to respond to data subject requests, not for proactive consent management.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Segment filters
Why it's wrong here
Segment filters can filter contacts but consent enforcement is better handled by compliance profiles.
- ✓
Compliance profiles
Why this is correct
Compliance profiles enforce consent settings required by GDPR.
- ✗
Subscription center
Why it's wrong here
Subscription centers manage topic subscriptions but do not enforce GDPR consent.
- ✗
Data privacy search
Why it's wrong here
Data privacy search is for data subject requests, not consent management.
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Written by Johnson Ajibi, MSc IT Security
Senior Network & Security Engineer · founder of Courseiva
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