- A
Embed Customer Insights in Dynamics 365 Sales
Why wrong: Not a built-in feature.
- B
Set up a Power Automate flow
Why wrong: For automation, not sharing data.
- C
Create a Power BI report
Why wrong: For analytics, not sharing profiles directly.
- D
Export the unified customer entity to Dataverse
Makes profiles available in Dynamics 365 apps.
MB-910 Describe Dynamics 365 Customer Insights Practice Question
This MB-910 practice question tests your understanding of describe dynamics 365 customer insights. Read the scenario carefully and evaluate each option against the stated constraints before committing to an answer. After answering, compare your reasoning against the explanation and wrong-answer breakdown below. Once you have made your selection, read the full explanation to reinforce the concept and understand why each distractor is designed to mislead on exam day.
A business analyst needs to share a view of unified customer profiles from Dynamics 365 Customer Insights with the sales team. Which method should they use?
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
Export the unified customer entity to Dataverse
Option D is correct because exporting the unified customer entity to Dataverse makes the unified profile data available as a standard Dataverse table, which can then be shared with the sales team through Dynamics 365 Sales or any other Dataverse-connected app. This method directly provides the sales team with access to the unified customer profiles without requiring additional integration or reporting layers.
Key principle: Answer the scenario, not the keyword: identify the specific constraint before choosing the most familiar-sounding option.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Embed Customer Insights in Dynamics 365 Sales
Why it's wrong here
Not a built-in feature.
- ✗
Set up a Power Automate flow
Why it's wrong here
For automation, not sharing data.
- ✗
Create a Power BI report
Why it's wrong here
For analytics, not sharing profiles directly.
- ✓
Export the unified customer entity to Dataverse
Why this is correct
Makes profiles available in Dynamics 365 apps.
Related concept
Read the scenario before looking for a memorised answer.
Common exam traps
Common exam trap: answer the scenario, not the keyword
The trap here is that candidates often confuse 'sharing a view' with 'embedding' or 'visualizing,' leading them to choose Power BI or embedding options, when the correct method is to export the data to a shared data source like Dataverse.
Detailed technical explanation
How to think about this question
When you export the unified customer entity to Dataverse, Customer Insights creates a new table in your Dataverse environment that contains the merged and deduplicated customer profiles. This table can then be used in Dynamics 365 Sales through the Customer Card or custom views, and it supports real-time updates if you enable incremental exports. In a real-world scenario, a sales manager could use this exported entity to create a personal view in Sales Hub showing only customers with a high propensity to buy, without needing to build a separate report or flow.
KKey Concepts to Remember
- Read the scenario before looking for a memorised answer.
- Find the constraint that changes the correct option.
- Eliminate answers that are true in general but not in this case.
TExam Day Tips
- Watch for words such as best, first, most likely and least administrative effort.
- Review why wrong options are wrong, not only why the correct option is correct.
Key takeaway
Answer the scenario, not the keyword: identify the specific constraint before choosing the most familiar-sounding option.
Real-world example
How this comes up in practice
A company's IT admin needs to give a contractor read-only access to production logs without sharing account credentials. Using role-based access control (RBAC) and temporary scoped permissions — not a permanent shared password — is the correct pattern. Questions like this test whether you can apply least-privilege access across cloud identity services.
What to study next
Got this wrong? Here's your next step.
Identify which exam domain this question belongs to, review the core concept, then practise similar questions from the same domain.
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Describe Dynamics 365 Customer Insights — study guide chapter
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FAQ
Questions learners often ask
What does this MB-910 question test?
Describe Dynamics 365 Customer Insights — This question tests Describe Dynamics 365 Customer Insights — Read the scenario before looking for a memorised answer..
What is the correct answer to this question?
The correct answer is: Export the unified customer entity to Dataverse — Option D is correct because exporting the unified customer entity to Dataverse makes the unified profile data available as a standard Dataverse table, which can then be shared with the sales team through Dynamics 365 Sales or any other Dataverse-connected app. This method directly provides the sales team with access to the unified customer profiles without requiring additional integration or reporting layers.
What should I do if I get this MB-910 question wrong?
Identify which exam domain this question belongs to, review the core concept, then practise similar questions from the same domain.
What is the key concept behind this question?
Read the scenario before looking for a memorised answer.
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Last reviewed: Jun 24, 2026
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