Courseiva

MB-910 Practice Question: Explore the core capabilities of customer engagement apps in Dynamics 365

A Dynamics 365 Marketing user wants to send a personalized email to customers who have purchased a specific product and have not opened any email in the last 30 days. Which segment type should they create?

Answer choices

Why each option matters

Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.

Correct answer & explanation

Dynamic segment

A dynamic segment is the correct choice because it automatically updates membership based on criteria such as purchase history and email engagement. Option B (Custom) is not a standard segment type in Dynamics 365 Marketing. Option C (Static) represents a one-time, fixed list that does not update automatically. Option D (Lookalike) is used to find audiences similar to an existing segment, not for targeting based on specific behaviors.

Answer analysis

Option-by-option breakdown

For each option: why learners choose it and why it is or isn't the right answer here.

  • Dynamic segment

    Why this is correct

    Dynamic segment updates membership based on rules like purchase and email engagement.

  • Custom segment

    Why it's wrong here

    There is no 'Custom' segment type; segments are static or dynamic.

  • Static segment

    Why it's wrong here

    Static segment does not automatically update based on behavior.

  • Lookalike segment

    Why it's wrong here

    Lookalike segment is for AI to find similar profiles, not for explicit criteria.

About these practice questions

One of 941 original MB-910 practice questions on Courseiva, each with a full explanation and wrong-answer analysis — not exam dumps or protected exam content. Learn why practice questions differ from exam dumps →

How Courseiva writes practice questions · Editorial policy

JA

Written by Johnson Ajibi, MSc IT Security

Senior Network & Security Engineer · founder of Courseiva

This MB-910 practice question is part of Courseiva's free Microsoft certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the MB-910 exam.