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Describe Dynamics 365 Customer InsightshardMultiple ChoiceObjective-mapped

MB-910 Describe Dynamics 365 Customer Insights Practice Question

A company uses Customer Insights to manage customer data. They want to ensure compliance with GDPR by allowing customers to request deletion of their data. What is the recommended approach?

⚠ Common exam trap

Test-takers frequently confuse deleting data in Customer Insights with deleting data in source systems, assuming that removing records from source systems (Option D) or reconfiguring data sources (Option B) will automatically propagate the deletion to Customer Insights, when in fact Customer Insights maintains its own independent copy of the data.

Answer choices

Why each option matters

Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.

Correct answer & explanation

Use the 'Delete data' option in Customer Insights admin portal

Customer Insights provides a built-in 'Delete data' option in the admin portal that allows administrators to delete all data for a specific customer profile, including associated activities and relationships, to comply with GDPR deletion requests. This feature ensures that the deletion is performed within the Customer Insights data store, which is the primary system of record for unified customer profiles, without requiring changes to source systems or retention policies.

Answer analysis

Option-by-option breakdown

For each option: why learners choose it and why it is or isn't the right answer here.

  • Change the data retention policy to zero days

    Why it's wrong here

    Retention policies do not immediately delete data.

  • Reconfigure Data sources to exclude the customer

    Why it's wrong here

    Excluding from future imports does not delete existing data.

  • Use the 'Delete data' option in Customer Insights admin portal

    Why this is correct

    This is the built-in mechanism for data deletion.

  • Manually delete records from the source systems

    Why it's wrong here

    Source systems are outside Customer Insights; deletion must be within the platform.

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Written by Johnson Ajibi, MSc IT Security

Senior Network & Security Engineer · founder of Courseiva

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