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Ethical AI and Data PrivacymediumMultiple ChoiceObjective-mapped

AI Associate Ethical AI and Data Privacy Practice Question

A healthcare organization is using Einstein Bots to schedule patient appointments. They are subject to HIPAA regulations. What is the most important configuration they must apply to the Einstein Trust Layer?

Answer choices

Why each option matters

Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.

Correct answer & explanation

Enable PII masking and configure it to identify and mask health-related data fields.

HIPAA requires protection of Protected Health Information (PHI). PII masking in the Einstein Trust Layer ensures that PHI is not exposed or retained in logs or training.

Answer analysis

Option-by-option breakdown

For each option: why learners choose it and why it is or isn't the right answer here.

  • Set up an audit trail for all bot interactions.

    Why it's wrong here

    Audit trails are useful but do not directly protect PHI.

  • Enable toxicity detection to ensure the bot does not use offensive language.

    Why it's wrong here

    While important, toxicity detection does not address PHI protection.

  • Enable PII masking and configure it to identify and mask health-related data fields.

    Why this is correct

    PII masking is critical for HIPAA compliance to prevent PHI exposure.

  • Disable data retention to ensure no customer data is stored.

    Why it's wrong here

    Zero data retention is good, but PII masking is still needed during processing.

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