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Ethical AI and Data PrivacymediumMultiple SelectObjective-mapped

AI Associate Ethical AI and Data Privacy Practice Question

A healthcare company is using Einstein Bots to handle patient intake. They want to ensure compliance with HIPAA and the Salesforce Trusted AI principles. Which TWO features of the Einstein Trust Layer should they enable?

Answer choices

Why each option matters

Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.

Correct answer & explanation

Audit trail to log all AI decisions and interactions for compliance reviews.

PII masking directly protects health information, while audit trail provides accountability and traceability for compliance.

Answer analysis

Option-by-option breakdown

For each option: why learners choose it and why it is or isn't the right answer here.

  • Zero data retention to ensure customer data is not stored.

    Why it's wrong here

    Helpful for privacy but not the primary HIPAA requirement; data may need to be retained for medical records.

  • Grounding to connect AI responses to CRM data.

    Why it's wrong here

    Useful for accuracy but not a HIPAA-specific feature.

  • Toxicity detection to identify harmful language.

    Why it's wrong here

    While good practice, it is not specifically required for HIPAA.

  • Audit trail to log all AI decisions and interactions for compliance reviews.

    Why this is correct

    Audit trails are necessary for HIPAA accountability.

  • PII masking to automatically detect and mask Protected Health Information (PHI) in conversations.

    Why this is correct

    Required for HIPAA compliance.

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