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Sales-Con-201 Sales Lifecycle Practice Question

Northern Trail Outfitters wants to analyze lead conversion rates by the specific landing page campaigns leads originated from. Which report configuration is required?

Answer choices

Why each option matters

Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.

Correct answer & explanation

Create a custom report type of Campaigns with Leads and Converted Opportunity details.

A custom report type or standard campaign report with converted lead metrics can show campaign conversion performance.

Answer analysis

Option-by-option breakdown

For each option: why learners choose it and why it is or isn't the right answer here.

  • Create a custom report type of Campaigns with Leads and Converted Opportunity details.

    Why this is correct

    Custom report types linking campaigns, leads, and opportunities provide campaign attribution and conversion analysis.

  • Enable Multi-Currency on Campaigns.

    Why it's wrong here

    Multi-currency has nothing to do with lead conversion attribution.

  • Use standard Lead History reports grouped by Campaign ID.

    Why it's wrong here

    Lead history tracks field changes, not campaign relationships.

  • Build a joined report with Lead block and Campaign block linked by owner ID.

    Why it's wrong here

    Campaigns and leads are linked via Campaign Members, not owner IDs.

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Last reviewed August 2026 · checked against the official Salesforce exam blueprint

This Sales-Con-201 practice question is part of Courseiva's free Salesforce certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the Sales-Con-201 exam.