Data 360 Consultant Data Cloud Overview Practice Question
A Data Cloud Consultant is designing an Identity Resolution ruleset for an enterprise organization with multiple data sources. Which TWO best practices should the consultant follow when configuring match rules and reconciliation rules? (Choose two.)
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
Test match rules using rule evaluation tools or sample data to understand match volume and avoid over-merging.
Consultants should test match rules with a subset of data to avoid performance bottlenecks and configure reconciliation rules carefully to define precedence across conflicting source attributes.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Always use fuzzy matching on exact unique identifiers like Social Security Numbers or Account Numbers.
Why it's wrong here
Unique identifiers like SSN or account numbers should use exact matching, not fuzzy matching.
- ✗
Create a separate identity resolution ruleset for every individual data stream without sharing.
Why it's wrong here
Identity resolution rulesets span across harmonized DMOs to unify profiles globally within a Data Space.
- ✗
Apply identity resolution rules directly to raw Data Lake Objects before mapping to Data Model Objects.
Why it's wrong here
Identity resolution operates on harmonized Data Model Objects (DMOs), not raw DLOs.
- ✓
Test match rules using rule evaluation tools or sample data to understand match volume and avoid over-merging.
Why this is correct
Testing and evaluating match rules prevents unintended over-merging of distinct individuals.
- ✓
Configure source priority reconciliation rules to specify which trusted system takes precedence for key attributes.
Why this is correct
Source priority is a key reconciliation rule type that governs attribute-level precedence from trusted systems.
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Written and reviewed by Johnson Ajibi, MSc IT Security
Senior Network & Security Engineer · founder of Courseiva
Last reviewed August 2026 · checked against the official Salesforce exam blueprint
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