Data 360 Consultant Identity Resolution Practice Question
A consultant needs to configure a match rule that compares first names, last names, and postal codes simultaneously. How should this be configured within the Identity Resolution ruleset?
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
Create a single match rule containing multiple criteria attributes (First Name, Last Name, and Postal Code) evaluated together.
Match rules can combine multiple attributes to form composite matching criteria requiring all specified fields to align.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Create three separate rulesets, one for each attribute.
Why it's wrong here
Creating separate rulesets creates entirely separate unified profile objects rather than combining criteria.
- ✗
Use Calculated Insights to generate a composite key for matching.
Why it's wrong here
Calculated Insights cannot be directly used as match rule criteria in identity resolution.
- ✓
Create a single match rule containing multiple criteria attributes (First Name, Last Name, and Postal Code) evaluated together.
Why this is correct
Match rules allow bundling multiple attributes into a composite rule.
- ✗
Write an Apex trigger to combine the fields before ingestion.
Why it's wrong here
Apex triggers cannot be written on Data Cloud ingestion streams.
About these practice questions
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JA
Written and reviewed by Johnson Ajibi, MSc IT Security
Senior Network & Security Engineer · founder of Courseiva
Last reviewed August 2026 · checked against the official Salesforce exam blueprint
This Data 360 Consultant practice question is part of Courseiva's free Salesforce certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the Data 360 Consultant exam.