Data 360 Consultant Data Cloud Overview Practice Question
What is the primary function of the Customer 360 Data Model in Data Cloud?
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
To provide a standardized schema for harmonizing data from disparate sources
The Customer 360 Data Model provides a standardized schema (DMOs) to harmonize data ingested from disparate source systems.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
To store raw, untransformed JSON payloads indefinitely
Why it's wrong here
Raw payloads are stored in Data Source Objects (DSOs), not the harmonized Data Model.
- ✗
To replace the standard Salesforce CRM database schema
Why it's wrong here
Data Cloud complements CRM; it does not replace the CRM database schema.
- ✓
To provide a standardized schema for harmonizing data from disparate sources
Why this is correct
The Customer 360 Data Model harmonizes disparate data into standard Data Model Objects (DMOs).
- ✗
To execute automated Apex business logic on streaming data
Why it's wrong here
Data Cloud does not execute Apex logic.
About these practice questions
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JA
Written and reviewed by Johnson Ajibi, MSc IT Security
Senior Network & Security Engineer · founder of Courseiva
Last reviewed August 2026 · checked against the official Salesforce exam blueprint
This Data 360 Consultant practice question is part of Courseiva's free Salesforce certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the Data 360 Consultant exam.