Data 360 Consultant Identity Resolution Practice Question
An organization notices that records are being over-merged in Data Cloud because two different individuals share the same common first name and phone number. Which configuration change should the consultant make to resolve this issue?
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
Refine the match rules by adding higher-specificity criteria or combining multiple match fields using an AND logic requirement.
Adding a secondary match rule with tighter criteria (such as exact last name and email) or requiring multiple conditions to match simultaneously prevents over-merging.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Delete the Unified Individual DMO and recreate the data space.
Why it's wrong here
Recreating the data space is destructive and unnecessary for tuning match rule logic.
- ✗
Increase the timeout threshold for the identity resolution batch job.
Why it's wrong here
Job timeout settings affect execution performance, not match accuracy or over-merging.
- ✗
Switch the reconciliation rule from Most Recent to Source Sequence.
Why it's wrong here
Reconciliation rules control survivorship of fields on the unified profile, not the criteria by which records are matched or merged.
- ✓
Refine the match rules by adding higher-specificity criteria or combining multiple match fields using an AND logic requirement.
Why this is correct
Combining criteria with stricter logic prevents broad, incorrect matches caused by common attributes.
Visual reference
About these practice questions
Courseiva writes every Data 360 Consultant question from scratch — 519 in total, each with an explanation and a wrong-answer breakdown. None are copied from real exams or dumps. Learn why practice questions differ from exam dumps →
JA
Written and reviewed by Johnson Ajibi, MSc IT Security
Senior Network & Security Engineer · founder of Courseiva
Last reviewed August 2026 · checked against the official Salesforce exam blueprint
This Data 360 Consultant practice question is part of Courseiva's free Salesforce certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the Data 360 Consultant exam.