Data 360 Consultant Identity Resolution Practice Question
A Data Cloud consultant is configuring a ruleset and needs to ensure that Salesforce CRM records take precedence over Marketing Cloud records when populating unified profile attributes. Which reconciliation strategy should be implemented?
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
Source Sequence
Source Sequence allows administrators to define a prioritized list of data sources so that fields are populated based on a specific source hierarchy.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Highest Frequency
Why it's wrong here
Highest Frequency chooses the most common value, regardless of source origin.
- ✗
Most Recent
Why it's wrong here
Most Recent prioritizes by timestamp, which may cause Marketing Cloud to override CRM if updated later.
- ✓
Source Sequence
Why this is correct
Source Sequence lets you explicitly rank data sources in order of priority (e.g., Salesforce CRM first, Marketing Cloud second).
- ✗
Most Complete
Why it's wrong here
Most Complete evaluates field population density rather than the originating data source.
About these practice questions
This Data 360 Consultant question is part of Courseiva's 521-question bank — original exam-style content with full explanations and wrong-answer analysis, never real exam questions or exam dumps. Learn why practice questions differ from exam dumps →
JA
Written and reviewed by Johnson Ajibi, MSc IT Security
Senior Network & Security Engineer · founder of Courseiva
Last reviewed August 2026 · checked against the official Salesforce exam blueprint
This Data 360 Consultant practice question is part of Courseiva's free Salesforce certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the Data 360 Consultant exam.