Data 360 Consultant Identity Resolution Practice Question
A consultant is configuring reconciliation rules and notices that for the Email attribute, multiple valid emails exist across source records. How does Data Cloud handle multiple contact points (like emails or phones) on a unified profile?
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
Related contact points are linked to the unified individual, allowing multiple valid emails or phones to be associated with a single unified profile.
While reconciliation rules dictate survivorship for single attributes on the unified profile object itself, related contact point DMOs retain associated contact points linked to the unified individual.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Reconciliation rules automatically merge all email addresses into a single concatenated text string.
Why it's wrong here
Emails are not concatenated into a single string; they remain separate contact points.
- ✓
Related contact points are linked to the unified individual, allowing multiple valid emails or phones to be associated with a single unified profile.
Why this is correct
Data Cloud preserves associated contact points via the relationship between Unified Individual and Contact Point DMOs, rather than deleting valid secondary emails.
- ✗
All secondary emails are permanently deleted, leaving only the primary reconciled email.
Why it's wrong here
Secondary emails are preserved in the related Contact Point Email DMO for activation and segmentation.
- ✗
Data Cloud rejects ingestion of any email address after the first one is processed.
Why it's wrong here
Multiple emails from different sources are ingested and associated normally.
About these practice questions
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JA
Written and reviewed by Johnson Ajibi, MSc IT Security
Senior Network & Security Engineer · founder of Courseiva
Last reviewed August 2026 · checked against the official Salesforce exam blueprint
This Data 360 Consultant practice question is part of Courseiva's free Salesforce certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the Data 360 Consultant exam.