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Data 360 Consultant Act ON Data Practice Question

A consultant is configuring an activation for a Meta Custom Audience. The client wants to ensure compliance with privacy regulations by hashing all email addresses before export. How should the consultant configure this in Data Cloud?

Answer choices

Why each option matters

Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.

Correct answer & explanation

Data Cloud automatically handles hashing for supported ad network activation targets like Meta during the export process.

Data Cloud automatically applies cryptographic hashing (SHA-256) when required by ad network activation targets like Meta and Google, or supports mapping to pre-hashed fields.

Answer analysis

Option-by-option breakdown

For each option: why learners choose it and why it is or isn't the right answer here.

  • Data Cloud automatically handles hashing for supported ad network activation targets like Meta during the export process.

    Why this is correct

    Native ad network activation targets in Data Cloud automatically apply the required hashing standards (e.g., SHA-256) upon export.

  • The consultant must write a custom Apex class to hash emails before segment creation.

    Why it's wrong here

    Custom Apex is not supported or required for Data Cloud activation formatting.

  • Data Cloud does not support hashing; unhashed emails must be sent over secure SFTP.

    Why it's wrong here

    Ad networks require hashing, and Data Cloud natively supports secure ad network protocols.

  • Hashing must be performed on the source system before data ingestion into Data Cloud.

    Why it's wrong here

    While source hashing is possible, Data Cloud natively supports secure hashing for ad activations.

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Written and reviewed by Johnson Ajibi, MSc IT Security

Senior Network & Security Engineer · founder of Courseiva

Last reviewed August 2026 · checked against the official Salesforce exam blueprint

This Data 360 Consultant practice question is part of Courseiva's free Salesforce certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the Data 360 Consultant exam.