Data 360 Consultant Segmentation And Insights Practice Question
A consultant is building a segment and needs to exclude employees whose email addresses end with '@company.com'. Where should this condition be applied?
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
In an exclusion container using the Individual email attribute with the operator 'Ends With' equal to '@company.com'.
Excluding specific profile attributes (like internal employee email domains) is achieved by adding an exclusion container or an exclusion filter based on email attributes on the Individual DMO.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
By deleting the employee records from the Data Lake Object ingestion stream.
Why it's wrong here
Deleting source records globally just for segmentation is destructive and inefficient compared to filtering in the Segment Canvas.
- ✗
By modifying the Identity Resolution ruleset match keys.
Why it's wrong here
Identity resolution rules determine profile matching, not audience exclusion filtering.
- ✗
By writing an Apex trigger in Salesforce CRM.
Why it's wrong here
Segment audience exclusions are handled natively in Data Cloud segmentation.
- ✓
In an exclusion container using the Individual email attribute with the operator 'Ends With' equal to '@company.com'.
Why this is correct
Using an exclusion container with attribute filters removes profiles matching internal email domains.
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JA
Written and reviewed by Johnson Ajibi, MSc IT Security
Senior Network & Security Engineer · founder of Courseiva
Last reviewed August 2026 · checked against the official Salesforce exam blueprint
This Data 360 Consultant practice question is part of Courseiva's free Salesforce certification practice question bank. Courseiva provides original exam-style practice questions with explanations, topic-based practice, mock exams, readiness tracking, and study analytics to help learners prepare for the Data 360 Consultant exam.