DA0-002 Visualization and Reporting Practice Question
Which of the following is a key performance indicator (KPI) tied to a strategic objective, as opposed to a metric?
⚠ Common exam trap
Watch out — candidates often confuse any measurable value (metric) with a key performance indicator (KPI), failing to recognize that a KPI must be explicitly tied to a strategic objective, not just any operational or technical measurement.
Answer choices
Why each option matters
Answer the question above first, then reveal the full breakdown to understand why each option is right or wrong.
Correct answer & explanation
✓
Customer satisfaction score (CSAT) as a strategic goal
A key performance indicator (KPI) is a measurable value that demonstrates how effectively a company is achieving a key strategic objective. Here, 'Customer satisfaction score (CSAT) as a strategic goal' explicitly ties the metric to a strategic objective (e.g., improving customer loyalty), whereas a plain metric like 'average handle time' is an operational measure without a direct strategic link. In data visualization, KPIs are often displayed on dashboards with targets and thresholds to track progress toward high-level business goals.
Answer analysis
Option-by-option breakdown
For each option: why learners choose it and why it is or isn't the right answer here.
- ✗
Average handle time
Why it's wrong here
This is an operational metric.
- ✓
Customer satisfaction score (CSAT) as a strategic goal
Why this is correct
CSAT can be a KPI if tied to strategic objective of improving customer experience.
- ✗
Number of daily logins
Why it's wrong here
This is an operational metric, not a strategic KPI.
- ✗
Server uptime percentage
Why it's wrong here
This is an operational metric.
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